About speaker

Eduards Ruzga

Desktop Commander

CEO & Co-founder

Eduard Ruzga is the CEO and Co-founder of Desktop Commander, where he focuses on building “AI that executes” to collapse the gap between describing tasks and doing them. A software and ML engineer by background, Eduard is also a prominent AI YouTuber and writer. Before founding Desktop Commander, he was a Staff Engineer at Prezi and Infogram, where he led the delivery of AI-powered features used by millions. He is passionate about rapid MVP iteration and bridging the gap between advanced technology and real-world application.

Talk details

Talk
Engineering leadership Intermediate

Software vs People vs AI Agents — Pricing, Security, UX

Eduards Ruzga
Eduards Ruzga CEO & Co-founder at Desktop Commander

We’re in the middle of a shift: companies are buying AI agents, vendors are selling them, but the rules are still unclear. Pricing models range from tokens to subscriptions to outcomes—each with tradeoffs—and questions around security, onboarding, and real value remain unresolved. In this talk, Eduards brings structure to the chaos by comparing AI agents to software subscriptions and human employees. Each follows a different model, with distinct pricing, security, and user experience assumptions. You’ll gain a clearer framework for deciding when and how to deploy AI agents effectively in your organization.

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Data

Leadership

Product

AI/ML

UX/UI

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